6/17/10
Dutch Miniskirt Hotties Arrested at the World Cup
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Two people have been arrested by Johannesburg police for their alleged role in sending a group of more than 30 women in orange mini dresses to advertise on behalf of a crappy American Website*. AP reports:
The women are being prosecuted under the Contravention of Merchandise Marks Act which covers ambush marketing, when a company benefits from an event without paying for advertising.
South African police arrested the women at their hotel in the Johannesburg district of Roodepoort on Wednesday.
“We view ambush marketing in a very serious light and we urge people not to embark on these ambush campaigns,” police said in a statement.
The women appeared at Johannesburg Magistrates Court and were released on bail of 10,000 rand ($1,300) each, with their next court appearance set for Monday.
*might have been a Dutch Brewery, not a website. Same thing in my eyes
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Dutch Miniskirt Hotties Arrested at the World Cup
2010-06-17T00:04:00-04:00
The Nudge
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